Question 1

How do I get started with Que Media?

Accepted Answer

Start with a free consultation. We get to know your business, your goals, and your budget, then put together a plan that fits. If we are a good match, onboarding happens within the first week.

Question 2

What does the onboarding process look like?

Accepted Answer

Onboarding takes about one week. We collect brand assets, account access, and business details. Then we run a strategy workshop, set up tracking, and build your first content calendar or campaign plan.

Question 3

How do I choose the right service for my business?

Accepted Answer

We figure that out together during your free consultation. We look at where you are now, what you want to achieve, and what makes sense for your budget. Most clients start with one service and add more over time.

Question 4

What industries do you specialize in?

Accepted Answer

Restaurants, retail, real estate, salons, tech startups, and professional services, mostly in Ottawa. We know these industries well because we have been doing this work in them for years.

Question 5

Can you work with my existing brand?

Accepted Answer

Yes. We work with what you already have and keep things consistent. If you need a refresh or don't have brand guidelines yet, we can build those out as part of our branding service.

Question 6

How do you communicate with clients?

Accepted Answer

You get one person to talk to, not a rotating support team. We use email and Slack (or whatever you prefer) and do monthly strategy calls. You always know what is going on.

Question 7

How involved do I need to be?

Accepted Answer

As much or as little as you like. Some clients prefer to approve every post; others trust us to run autonomously. We adapt to your preferred level of involvement.

Question 8

Can I request revisions or changes?

Accepted Answer

Absolutely. Revisions are built into our process. We welcome feedback and typically turn around changes within 1 to 2 business days.

Question 9

Can I approve posts before they go live?

Accepted Answer

Yes. We share a content calendar for review each month and you can approve, request changes, or add notes before anything is published.

Question 10

How long until I see results?

Accepted Answer

Most clients see increased engagement within 2 to 4 weeks. Significant growth in traffic, leads, and revenue typically develops over 2 to 3 months of consistent execution.

Question 11

How do you measure and report results?

Accepted Answer

You receive a detailed monthly report covering engagement, reach, traffic, leads, and ROI. We focus on metrics that tie directly to your business goals, not vanity numbers.

Question 12

What if the strategy is not working?

Accepted Answer

We review performance weekly and adjust proactively. If something is not delivering, we pivot quickly. Our month-to-month agreements mean you are never locked in.

Question 13

Do you require long-term contracts?

Accepted Answer

No. We offer month-to-month agreements. We believe in earning your business through results, not contracts. Most clients stay for years because they love what we deliver.

Question 14

How does pricing work?

Accepted Answer

Pricing depends on the services you need and the scope of work. We offer tiered packages and custom plans. Your free consultation includes a detailed quote with no obligations.

Question 15

Are there any hidden fees?

Accepted Answer

No. We are transparent about pricing from day one. Ad spend budgets are separate from management fees, and we will always discuss costs before incurring them.

Question 16

How many posts per month will I receive?

Accepted Answer

Most plans include 20 to 30 posts per month across your chosen platforms. We tailor volume to your goals and budget during onboarding.

Question 17

Do you create the content or do I need to provide it?

Accepted Answer

We handle everything from copywriting to graphic design. We may ask you for photos or behind-the-scenes material occasionally, but the creative heavy lifting is on us.

Question 18

Which platforms do you support?

Accepted Answer

We manage Instagram, TikTok, Facebook, LinkedIn, and YouTube. We recommend the best mix based on where your audience spends their time.

Question 19

How do you develop my brand voice?

Accepted Answer

During onboarding we run a brand voice workshop where we define tone, vocabulary, and messaging pillars. This becomes a living guide the whole team follows.

Question 20

Do you handle community management and replies?

Accepted Answer

Yes. We monitor comments and DMs during business hours, respond on your behalf using your brand voice, and escalate anything that needs your personal attention.

Question 21

How long does it take to rank in Google Maps?

Accepted Answer

Initial improvements can appear in 4 to 8 weeks, but competitive keywords may take 3 to 6 months. Local SEO is an ongoing investment that compounds over time.

Question 22

What is NAP consistency and why does it matter?

Accepted Answer

NAP stands for Name, Address, Phone number. Search engines cross-reference this data across the web. Inconsistencies confuse algorithms and hurt your ranking.

Question 23

Do you manage my Google reviews?

Accepted Answer

We set up a review generation system and provide response templates. We can respond to reviews on your behalf or coach your team on best practices.

Question 24

Will this work for service-area businesses without a storefront?

Accepted Answer

Absolutely. Google supports service-area listings. We optimize your profile to target the neighbourhoods and cities you serve.

Question 25

How many directories do you submit to?

Accepted Answer

We submit to 50+ relevant directories including Google, Apple Maps, Yelp, Yellow Pages, Bing Places, and industry-specific platforms.

Question 26

Is local SEO a one-time project or ongoing?

Accepted Answer

The initial setup (profile optimization, directory submissions) takes 4 to 6 weeks. Ongoing monthly work includes citation building, review management, and ranking monitoring.

Question 27

Do you film on location or do I send footage?

Accepted Answer

Both options are available. Many clients send us raw clips from their phone and we handle editing, graphics, and optimization. On-location shoots are available as an add-on.

Question 28

What video formats do you produce?

Accepted Answer

We specialize in short-form vertical video (Reels, TikToks, Shorts) but also produce longer YouTube content, product demos, testimonials, and motion graphics.

Question 29

How many videos do I get per month?

Accepted Answer

Standard plans include 8 to 12 short-form videos per month. We can scale up depending on your content needs and budget.

Question 30

Can you add captions and subtitles?

Accepted Answer

Yes, every video includes burned-in captions. This boosts accessibility and engagement since most social media videos are watched without sound.

Question 31

What is your turnaround time?

Accepted Answer

Standard turnaround is 3 to 5 business days per batch. Rush delivery is available for time-sensitive content.

Question 32

Do you help with trending audio and hashtags?

Accepted Answer

Absolutely. We research trending audio weekly and pair your content with sounds that maximize algorithmic reach on each platform.

Question 33

Can you repurpose one video for multiple platforms?

Accepted Answer

Yes. We optimize aspect ratios, captions, and hooks for each platform so a single shoot can yield content for Instagram, TikTok, YouTube, and Facebook.

Question 34

What is the minimum ad budget you recommend?

Accepted Answer

We recommend a minimum of $1,000 per month in ad spend (separate from management fees) to generate enough data for meaningful optimization.

Question 35

Which ad platforms do you manage?

Accepted Answer

We manage Meta Ads (Instagram and Facebook), Google Ads (Search, Display, YouTube), and TikTok Ads. We recommend the best mix for your goals.

Question 36

How do you track conversions?

Accepted Answer

We install platform pixels, set up Google Analytics events, and can integrate with your CRM so you see exactly which ads drive calls, form fills, and sales.

Question 37

What kind of ROAS can I expect?

Accepted Answer

Results vary by industry, but our clients average 3 to 5x return on ad spend. We set realistic benchmarks during onboarding and optimize toward them.

Question 38

Do you create the ad creatives?

Accepted Answer

Yes. Our team designs ad graphics, writes copy, and produces video ads. Creative production is included in our management packages.

Question 39

How often do you optimize campaigns?

Accepted Answer

We monitor campaigns daily and make strategic adjustments weekly. You receive a monthly performance report with insights and recommendations.

Question 40

Can I pause or adjust my budget mid-month?

Accepted Answer

Yes. We offer flexible management. You can scale budgets up or down with a few days notice, and there are no long-term contracts.

Question 41

How many logo concepts will I see?

Accepted Answer

We present 3 distinct logo concepts. After you choose a direction, we refine it through 2 to 3 rounds of revisions until it is perfect.

Question 42

What is included in the brand guidelines?

Accepted Answer

The brand guide covers logo usage rules, color palette with hex codes, typography system, imagery style, brand voice and tone, and do/don't examples.

Question 43

Do you design business cards and stationery?

Accepted Answer

Yes. Business card design is included in most branding packages. Stationery (letterhead, envelopes) and packaging are available as add-ons.

Question 44

How long does a full brand identity project take?

Accepted Answer

A typical branding project takes 3 to 5 weeks from kickoff to final delivery, depending on revision cycles and scope.

Question 45

Will I own the final files?

Accepted Answer

Yes. You receive full ownership of all logo files, brand assets, and guidelines in formats ready for print and digital use.

Question 46

What metrics do you track?

Accepted Answer

We track engagement rates, reach, follower growth, website traffic, conversion rates, cost per lead, ROAS, and any custom KPIs specific to your business.

Question 47

Do I get a live dashboard?

Accepted Answer

Yes. We build a custom dashboard you can access anytime for real-time performance data across all your marketing channels.

Question 48

How often do I receive reports?

Accepted Answer

You receive a detailed monthly report plus a quarterly strategy review. Weekly summaries are available for clients running active ad campaigns.

Question 49

Can you track ROI from social media?

Accepted Answer

Yes. We set up conversion tracking and attribution models so you can see exactly how social media activity translates to leads, sales, and revenue.

Question 50

What tools do you use for analytics?

Accepted Answer

We use Google Analytics, platform-native insights, custom reporting tools, and competitive analysis platforms tailored to your channels.

Question 51

Do you provide competitor benchmarking?

Accepted Answer

Yes. Each monthly report includes a competitor section showing how your performance stacks up against key competitors in your market.

Frequently Asked Questions

Getting Started

Working Together

Results & Reporting

Pricing & Contracts

Local SEO & Listings

Video & Motion

Paid Advertising

Brand Identity

Analytics & Growth

Still Have Questions?