Supporting capability · Know what works. Scale it.
Analytics for the short-form engine. Read what people actually watched.
Views alone are not a strategy. We connect posting cadence, engagement, top-performing reels, and conversion tracking so the next content decision has evidence behind it. Every figure on this page comes from a small sample of tracked client posts.
- Tracked reel views
- 24,027,155across a sample of 5 clients
- Videos in this sample
- 70a small slice of the work
- Total engagements
- 710,536likes · comments · shares
- Avg engagement rate
- 3.0%engagements ÷ views
These figures cover a small sample — just 70 tracked videos across 5 clients, not our full body of work. They are here to show how we measure and report, with real numbers rather than a mock-up.
The live dashboard
Real clients.
Real numbers.
Switch between clients and watch the metrics update. This is a small, live sample of work we have shipped, not our full portfolio, but it is the exact kind of view we use to turn published work into the next content decision.
Tracked posts
Pho By Night
- Total views
- 17M
- Videos
- 25
- Avg views / video
- 667K
- Engagement rate
- 2.38%
- Likes395K
- Comments2.4K
- Shares0
Momentum
Views that
compound.
Cumulative views for Pho By Night, plotted in publish order. Every post adds to the curve, this is what consistent, data-led short-form looks like over time.
Cadence vs performance
How often you post
matters.
Videos published and views earned, month by month, for Pho By Night. We read this every month to decide what to make next and when to ship it.
Engagement breakdown
Where the interaction
comes from.
Across every tracked post: likes, comments, and shares as a share of the total engagement, plus how that engagement stacks up against raw views.
- Likes
- 706.7K99%
- Comments
- 3.8K1%
- Shares
- 00%
Engagement vs views2.96%
710.5K interactions on 24M views
Top performers
The posts that
broke out.
The single best-performing reel from three clients, with their real view counts. We study exactly what made these work, then do more of it.
Explore short-form video- Pho By Night 780K
Pho By Night
14,023 likes · 161 comments
- Greek To Go 95K
Greek To Go
3,021 likes · 18 comments
- Family Dental Care 66K
Family Dental Care
1,416 likes · 13 comments
No vanity metrics
Exactly what
we track.
The dashboards and monthly reports cover everything below, turned into clear actions instead of numbers nobody reads.
See the published work- Detailed monthly performance reports
- Custom KPI dashboards with real-time tracking
- Social media analytics and audience insights
- Website traffic analysis (Google Analytics)
- Conversion tracking and attribution modeling
- Competitor benchmarking and analysis
- ROI and ROAS calculation and reporting
- Growth opportunity identification
- Strategic recommendations based on data
- Quarterly strategy sessions to review insights
Common questions
Analytics & Growth
questions.
We track engagement rates, reach, follower growth, website traffic, conversion rates, cost per lead, ROAS, and any custom KPIs specific to your business.
Yes. We build a custom dashboard you can access anytime for real-time performance data across all your marketing channels.
You receive a detailed monthly report plus a quarterly strategy review. Weekly summaries are available for clients running active ad campaigns.
Yes. We set up conversion tracking and attribution models so you can see exactly how social media activity translates to leads, sales, and revenue.
We use Google Analytics, platform-native insights, custom reporting tools, and competitive analysis platforms tailored to your channels.
Yes. Each monthly report includes a competitor section showing how your performance stacks up against key competitors in your market.
Service areas
Serving Ottawa &
surrounding communities.
We support analytics & growth across the capital region, with on-site production available when the work calls for it.
All service areasReady to see
your real numbers?
Book a free strategy call and we will map the content signals, conversion events, and reporting view your team needs to make the next decision.